So, on the cover of skymall for this flight, the featured item is heated luggage.
Heated protection for when you need it? Need it? Why do I care if my luggage is heated? How cold is it where I am going that I need to heat my luggage?
Oh, it kills bedbugs. Well, now, that is useful. Maybe you should put that on the cover. This product may not be as stupid as originally thought afterall...